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Creating a sustainable future for sports clubs

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ClubHub UK helps sports clubs grow quickly and sustainably in line with their own aims and objectives.

We’re here to upskill, empower and motivate off-pitch teams and help generate a consistent income that will make clubs self-sufficient, sustainable and future-proof, whatever their size. 

Led by commercial sports specialist Jim Overend, ClubHub UK is a team of sports professionals who want to give back. We work with clubs to support and enable them to grow, be commercially viable and sustainable.

We’re passionate about making it easy for sports clubs to succeed both on and off the pitch. Work with us and you’ll get access to the exact same systems and expertise that have helped us achieve record-breaking incomes for professional football, rugby union and cricket clubs.

Take the ClubHub Fitness Test

See how you score against other clubs by completing this handy free checklist to see if you have everything in place so everyone is on board, your Club can operate at its best and be aligned as one.
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Testimonials

I knew Jim as a player and knew he would deliver. He did not disappoint. The Testimonial Year was record breaking at the time and we managed to raise an incredible sum for the charities concerned.

Jim has gone onto achieve great success at all Leicester’s professional sporting clubs which is unique, and I have no doubt with Jim’s experience, drive and determination ClubHub Uk Limited will help clubs become self-sustainable, increase their revenues and build best in class teams.

Martin Johnson CBE
World Cup Winning Rugby Captain 2003
Peter Wheeler
Testimonials

Jim was instrumental in developing and transforming our Leicester Tigers Community programme into a commercial multi award winning operation. Due to this success, I had no hesitation in asking him to oversee World Cup Winning Captain Martin Johnson’s Testimonial Year which became the most successful Testimonial Year in sport at the time.

Peter Wheeler
Former President of RFU & CEO Leicester Tigers Rugby Football Club
Jonathan Gregory
Testimonials

I head-hunted Jim to come in and turn around two key multi-million-pound commercial departments which he did in a very short space of time; both departments achieving record breaking revenues. I have no reservations in recommending him to deliver the successful outcomes you wish to inspire for your own club.

Jonathan Gregory
Commercial Director at The Goodwood Group / F1-BIC/ Leicester City F.C / Adidas / Fulham F.C / The FA / Wembley Stadium / PUMA / Pepsico
Wasim Khan
Testimonials

I joined Leicestershire CCC in 2014 to turnaround an underperforming operation. Jim was instrumental in this process and managed to double Leicestershire’s CCC commercial income in under 4 years. Jim is honest, up front, professional and he makes things happen. Trust him to turn your club operations and commercials around.

Wasim Khan MBE
General Manager International Cricket Council / Former CEO Leicestershire County Cricket Club
Testimonials

Jim has been working with us over the last 12 months providing his expert advice to our Golf Club Managers membership on how to improve their operations and approach to strategic thinking and team culture, through webinars and via our magazine. We have over 1,500 members across the UK and Jim’s support and expertise has proved invaluable and inspirational. I can’t recommend Jim enough in terms of his professionalism, delivery and experience.

Tom Brooke
CEO Golf Club Managers Association